13 April, 2012
The article discusses the use of t-shirts for promotion of brand name, company names and other causes. It also briefs on the advantages of using such promotional t-shirts techniques.
The ideal promotion items are gifts that will be used for a long time. An item that reminds the recipient of the cause or the practice and also encourages a conversation with those who notice them is the most suited for promotional gifts. T-shirts are the best and cost-effective way to promote a business, corporate objectives, sports events or any social cause. These printed t-shirts generally have the name, logo or brand, or anything relevant to the reason behind getting these promotional t-shirts.
Promotional t-shirts have been a part of business endorsement and marketing of brands for a long time. These can be given to clients, to potential customers, and also to employees to encourage the feeling of belonging to a brand. One does not need to be an established brand to benefit from such promotional tactics. Infact this strategy greatly helps your brand to become popular. Even new businesses have used T Shirts to generate responsiveness of their product, brand or business.
Corporate branding on T-Shirts can considerably improve the brand awareness of a business in a very short span of time and apart from the apparent marketing reward, branded t-shirts can enhance the insight of customers to the business. Owing to the relatively low cost of purchase and printing t-shirts against the length of time a good quality t-shirt can last, makes branded T shirts one of the most cost- effective methods of marketing for many businesses.
Sometimes in place of your practice logo, the text "Smile!" in rhinestones is a choice that’s amusing and a discussion starter. As this type oft-shirt does not have a practice name, people notice these t-shirts and then they may be interested in knowing about the force behind these promotions.
The t-shirts come in a range of sizes, styles, colors, and decorations, including rhinestone. They’re digitally printed, which allows liberty in design, comprising of full color and gradients. It is widely believed that direct to garment (DTG) t shirt printing is more environmentally safe than screen printing. This method uses water based inks in DTG to print directly onto clothing. This implies that there are no surplus inks used in the printed t shirts and thus there is minimal wastage. The only waste that takes place is from the intermittent print head cleaning. In contrast, screen printing has surplus inks from parts of the stencil that did not print on the t-shirt and when screens are cleaned these excess inks are usually washed down the drain.